Kia Optima Plug-in Hybrid News
Kia unveiled the 2017 Optima Plug-in Hybrid at last month’s Chicago Auto Show. Hyundai-Kia has been slow to the plug-in market, but the plan to roll out the Optima Plug-in Hybrid late this year reveals a commitment from the company to expand its electric offerings.
Kia Soul EV sales have averaged below 100 units a month, placing it in the back of the plug-in pack in 2015—even lower than the discontinued Cadillac ELR. Yet, according to report from UK’s Autocar, Hyundai-Kia is not giving up on the Soul EV. The publication offers this single point about the Soul, which is getting a facelift for 2017: the next EV version will have longer range.
Hyundai will launch a new green car brand, according to a report this week in The Korea Herald. The company is expected to start with a new dedicated conventional gas-electric hybrid, followed by the release plug-in hybrid and pure EV versions of the same car.