BMW Vision Plug-In Hybrid Supercar Reportedly to Hit Market in 2013

By · November 04, 2010

BMW Vision Efficient Dynamics Concept

Since its introduction at the 2009 Frankfurt Motor Show, the BMW Vision Efficient Dynamics concept has been both ridiculed as nothing more than a fantastical attempt at greenwashing and hailed as a beautiful image of a more sustainable performance future. Of course, like most concept cars it seemed silly to imagine that the Vision would ever be produced, yet the rumors persisted—mostly stoked by BMW themselves.

BMW Vision Efficient Dynamics DontBlogAboutThis.com tease
BMW Vision Efficient Dynamics Concept


Top: One of the teased images of the Vision from BMW's DontBlogAboutThis.com website.

Bottom: The BMW Vision Efficient Dynamics concept car.

Two months ago BMW fueled those fires even more by launching DontBlogAboutThis.com, a website devoted to teasing people with snippets of news, images and videos about the Vision and its development into what could be a real production car. Now comes word from German auto enthusiast magazine, Autobild, that the Vision has indeed been approved for production and is moving steadily towards that goal.

According to a translation on the e90post forums, the Vision will go on sale in 2013 for between 125,000 and 175,000 euros ($150,000-210,000). It will likely be badged as either the "i1" or the "i100" and will come in two flavors: all-electric and plug-in hybrid. The plug-in hybrid version is said to have a total output of almost 400 horsepower: two 95 hp electric motors and a 184 hp engine. The all electric version will be sold as rear wheel drive, whereas the PHEV is said to have all-wheel drive thanks to the two electric motors driving one set of wheels and the engine driving the other. Zero to 60 mph is said to take a mere 4 seconds and the PHEV version is reported to get about 58 mpg—although many of us know that number for PHEVs is essentially useless.

Autobild also reports that BMW is targeting sales of 30,000 units within five years after the onsale date. Apparently BMW's DontBlogAboutThis.com website held a contest to pick three lucky winners to be the first people outside BMW to test drive the vehicle this week. Videos and pictures of that event will be posted sometime this month, so we should get another look at the vehicle soon.

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