Chevrolet Volt Sales Hit Monthly Record in August

By · August 29, 2012

2013Volt

August sales of the Volt plug-in hybrid look to surpass 2,500 units.

The Chevrolet Volt is set to achieve a monthly sales record, with more than 2,500 units of the plug-in hybrid having been purchased in August. This tops the Volt’s previous sales record set in March of this year.

“We’re really seeing momentum continuing to build,” said GM spokeswoman Michelle Malcho, in an article published by the Detroit Free Press. “As people see their neighbors have one and as they start to understand the technology and are able to drive it, they put it into their consideration.” In the same article, Malcho estimated that Volt sales would easily surpass 2,500 units for the month.

This news could mark a serious turning point for Chevrolet’s much hyped and, conversely, oft-maligned plug-in hybrid sedan. Earlier this year, the Volt suffered a series of setbacks, including bad publicity following fires that occurred weeks after the test had been conducted.

A thorough investigation by the NHTSA concluded that there was no need for a recall and that the Volt performed as it should. Still, sales suffered and consumer confidence appeared to waver. And just this week, questions were raised about the Volt’s market viability when Chevrolet announced it was halting production of the Volt for approximately one month. The reason behind the decision, according to Chevrolet, was simply to retool the Detroit plant for production of the new Impala sedan.

While the Volt might not meet its original sales target of 45,000 units this year, the uptick in monthly sales indicates the car is gaining momentum. Throughout the first seven months of this year, Volt sales were up 272 percent compared to same time period in 2011. In comparison, sales of the all-electric Nissan LEAF have dropped approximately 26-percent over the same time frame.

The 2013 Volt is capable of running 38 miles solely on electric power, before a small gasoline-powered engine kicks in to provide power to an onboard generator for an additional 250 miles of driving range.

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